Advertising Reports

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Display Case	Search Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Grizzly Grill Blairsden	4,016	2,621	297	$6,316.61
Gumba's II Go	2,577	1,365	126	$3,289.65
Lost Sierra Artists and Crafters	2,226	500	50	$1,205.00
Porta-Saloon	82,313	53,954	2125	$130,029.14
Sierra Mountain Properties	5,377	2,861	338	$6,895.01
TOTAL (5)	96,509	61,301	2,936	$147,735.41

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Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)